RAVE FAVE: Moby by Neil Strauss Option Magazine #48, Jan/Feb 1993 pg 61 Dance music, especially rave music, is very audience based," says Moby, one of the hottest DJs on the underground rave scene. "It's really all about the audience and audience response. Where other music is more cerebral, this music is more visceral." Moby speaks for his people, but more importantly he listens to them; he knows what they want, and they listen back. On a recent night at the New York City club Webster Hall, a mop-top teenager wearing an oversized, hooded shirt emblazoned with a logo for a nonexistent laundry soap, hands out flyers and yells over the techno mix, "There's this underground rave, NASA, going on next week You should come; three weeks ago, Moby was there." Four years ago, the 27-year-old, self described Christian lent credibility to dance parties as a creative DJ who always had the new singles and knew what sounds to add to them. Now that he's not just a spin doctor, but a recording artist - every hour, every night, a Moby single plays at a dance space somewhere inthe world - Moby's mere presence turns parties into raves, clubs into warehouses, dry ice into smoke. "Being a DJ puts you in a unique position, where you're not only the person playing the music, but the person making it," he says. "When you're a DJ, you have a way of market-testing your own music." His first club smash, "Go," with Twin Peaks soundtrack music and second-long vocal samples stacked on top of a hyper house beat, is ample payoff for Moby's years of market research - of playing not just what the audience wants, but what the audience doesn't know it wants yet. But Moby's a wise man. "If you go to a rave," he says, "the focus is the audience. The performers play for half an hour, 45 minutes. And it's nice because I can't tell you how many rock'n'roll shows I've gone to and been bored stiff.' Coming from a guy who started out playing punk rock, the statement is significant. Many artists who chart club hits began their careers as DJs, but Moby (born Richard Melville Hall, and allegedly the great-great grandnephew of Moby Dick author Herman Melville) came into dance music from the other direction. "I started studying music when I was ten, and became a DJ to pay the rent, ' he says. "Before that I was an alternative, hardcore kid. DJing opened my eyes to the fact that it didn't have to be four guys with a guitar." After moving from jazz and classical training to jamming in punk bands, he started releasing a slew of techno singles within months of each other under such pseudonyms as Brainstorm, Voodoo Child UHF and Barracuda. Now that his name has become familiar, he's done remixes for his hero Brian Eno and even worked on some Michael Jackson singles, including a new version of "Beat It." Moby's self-titled LP on Instinct Records is a compendium of 12-inches from the past three years. It shows how he has taken American house music back from the British and created something as new as it is derivative. Though the collection doesn't coalesce into a thematic whole, it does flow with the juice that makes Moby such a powerful figure in rave culture. Behind the mechanical synth lines, spitfire samples and the almost monotonous rhythms that characterize the music, it's obvious he has a tight grasp of melody and composition. This adds not just a human element, but a sense of emotion as well. Though Moby is as interested as any other electronics musician in using samples you can't recognize, he also adds chords, odd tonal juxtapositions and unfamiliar key signatures to a music meant to be accessible the first time it's heard. Moby's there are dance music luminary who feels as passionately about Kraftwerk as he does about Erik Satie. While his music is hard fast and (some say cold Moby himself embodies the exact opposite aesthetic. He has a warm personality, an easygoing nature and concerns which stretch far beyond the techno scene. Though he wrote a song called "Next Is the E," Moby hasn't touched drugs in eight years - or animal products, or even automobiles. He wants to keep the environment as clean as he keeps his body. One of my jobs is to provide a responsible face to Christianity," the clean-cut college drop-out says. "Rave culture right now is a lot about hedonism, but its important to its success that it becomes political, a force for change." Rave culture began with all the markings of a short term fad. To make a lasting impression on society, Moby suggests it needs to grow and develop beyond itself. By bringing together different people of different races and backgrounds, and urging them to set aside social stigmas and just dance, the rave scene has set a hopeful example. But that's not enough for this musician who feels the best way he can change the system is from within it. "There have been a lot of AIDS benefits and voter registration booths at clubs," says Moby, probably the only rave kid to write letters to the Wall Street Journal criticizing its political position. "Part of my job as a musician and public figure is to be a good example and be as aware and as informed as possible." Instinct, 222 W 14th St. NYC 10001